A Shot For Charity: pictures for a good cause

For humanitarian organizations a picture is worth a thousand words. That’s why they are so strong in conveying their message through poignant photographs of the countries they work in. Brussels Airlines, who supports these organizations in Africa through its b.foundation for Africa, joined forces with Medics Without Vacation, Memisa, Ex-Change and Doctors Without Borders to organize a photo exhibition of a selection of their best and most touching photos.

The photos for the A Shot For Charity campaign were shot by famous Belgian photographers like Wim De Schamphelaere, Griet Hendrickx and Lieve Blancquaert, who were very closely with the humanitarian organizations. From now until 24 December they are sold as high-quality prints on the Belgian photography website MTWalls.be. All profits will go to Medics Without Vacation, Memisa, Ex-Change and Doctors Without Borders. The highlight of the campaign is a photo exhibition and auction of deluxe versions of the artworks on 18 December in the Brussels Airlines headquarters, under the watchful eye of the photographers. The proceeds of this evening are also donated to the organizations.

With this campaign Brussels Airlines, who supports humanitarian projects in Africa through its b.foundation for Africa, wants to support its partners and bring more attention to their work. “At Brussels Airlines we care deeply about people who care about others, and one of the ways we do that that is by promoting the work of our partners. As Africa specialist we are often confronted  with people who suffer from poverty, disease, neglect and violence. We want to give back to the communities we fly to and help improve their life quality”, says Ilse Verhelst, responsible for Brussels Airlines’ b.foundation.

 

Discover all photographs of the A Shot For Charity exhibition.