Brussels Airlines simplifies its loyalty offer

Brussels Airlines simplifies its loyalty offer

Miles & More to become the sole loyalty program of Brussels Airlines

To simplify its loyalty program offer, Brussels Airlines has decided to offer its customers only one attractive loyalty program, Miles & More. Consequently, the in 2015 launched program LOOP will be discontinued as from 1 February 2020. LOOP members can however still use their LOOPs for a period of 12 months, until 31 January 2021.

It has been over four years since Brussels Airlines launched LOOP, designed for Brussels Airlines customers who travel on a regular basis but don’t fly enough to receive significant benefits from traditional frequent flyer programs. However, Miles & More has extensively developed its offer in recent years and the possibilities to earn and spend miles, herewith coming very close to the customer advantages offered by LOOP. Knowing that many of the Brussels Airlines LOOP members are also member of Miles & More and looking at the developments of the Miles & More frequent traveler program, the Brussels based airline has decided to cease LOOP and to focus on the attractive program features of Miles & More instead.

 

What does this mean concretely for LOOP members?

  • As from 1 February 2020, it will no longer be possible either to enroll to the LOOP program, or to earn LOOPs.
  • All bookings including a valid LOOP number made by 31 January 2020 and flown by 31 January 2021 on Brussels Airlines-operated flights will still be rewarded in LOOPs.
  • LOOP members can still use their LOOPs by 31 January 2021 to book any Brussels Airlines-operated flight (as per the LOOP terms & conditions).

 

More information about the many features offered by Miles & More can be found here.

About Brussels Airlines

Brussels Airlines is Belgium's national airline, connecting the capital of Europe to more than 70 destinations, whereof 15 in Africa, the continent that Brussels Airlines carries closes to its heart. Moreover, Brussels Airlines offers 60 destinations in Europe, 2 in North America and Tel Aviv. The company employs 3,100 employees and operates 38 aircraft.

In view of the global coronavirus pandemic, Brussels Airlines has committed itself to the strictest health safety measures in aviation worldwide, following the recommendations of EASA (European Air Safety Agency). Since the outbreak of the coronavirus, the Belgian airline operates an adapted flight schedule that is based on market demand and that takes into account the travel restrictions of the different authorities.

Thanks to its no-compromise positioning, Brussels Airlines combines competitive all-flexible fares with  the highest service quality. With yearly changing Belgian Star Chefs, its wide offer of Belgian food and drinks and the five Belgian Icons, Brussels Airlines is acting as a real ambassador of its country, bringing the world to Belgium and the best of Belgium to the world.

Creating over 40.000 direct and indirect jobs, Brussels Airlines plays an important role in the Belgian economy and is part of Belgium's second largest economic engine: its hub at Brussels Airport. In 2019, the airline transported over 10 million passengers to, from and via Brussels Airport.

Brussels Airlines offers cargo capacity on all its flights, commercialized by Lufthansa Cargo. The airline also handles the daily maintenance of its aircraft fleet.

Brussels Airlines is one of the four Lufthansa Group network airlines (Austrian, Brussels Airlines, Lufthansa and Swiss) and member of Star Alliance. The company was founded in 2002 and is 100% owned by Deutsche Lufthansa AG.

More information on brusselsairlines.com 

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