Brussels Airlines simplifies its loyalty offer

Brussels Airlines simplifies its loyalty offer

Miles & More to become the sole loyalty program of Brussels Airlines

To simplify its loyalty program offer, Brussels Airlines has decided to offer its customers only one attractive loyalty program, Miles & More. Consequently, the in 2015 launched program LOOP will be discontinued as from 1 February 2020. LOOP members can however still use their LOOPs for a period of 12 months, until 31 January 2021.

It has been over four years since Brussels Airlines launched LOOP, designed for Brussels Airlines customers who travel on a regular basis but don’t fly enough to receive significant benefits from traditional frequent flyer programs. However, Miles & More has extensively developed its offer in recent years and the possibilities to earn and spend miles, herewith coming very close to the customer advantages offered by LOOP. Knowing that many of the Brussels Airlines LOOP members are also member of Miles & More and looking at the developments of the Miles & More frequent traveler program, the Brussels based airline has decided to cease LOOP and to focus on the attractive program features of Miles & More instead.

 

What does this mean concretely for LOOP members?

  • As from 1 February 2020, it will no longer be possible either to enroll to the LOOP program, or to earn LOOPs.
  • All bookings including a valid LOOP number made by 31 January 2020 and flown by 31 January 2021 on Brussels Airlines-operated flights will still be rewarded in LOOPs.
  • LOOP members can still use their LOOPs by 31 January 2021 to book any Brussels Airlines-operated flight (as per the LOOP terms & conditions).

 

More information about the many features offered by Miles & More can be found here.

About Brussels Airlines

Brussels Airlines is the home carrier of Belgium and one of the four network airlines of the Lufthansa Group. It connects the European capital from Brussels Airport with over 85 destinations, 17 of which are in Sub Saharan Africa. The company employs 3,100 people and operates 41 aircraft.

Brussels Airlines aims to emit 50% less CO2 by 2030 compared to 2019 and plans to be carbon neutral by 2050. The airline is participating in the Stargate Project led by Brussels Airport and is therefore part of the testing ground for sustainable aviation at its home base. In addition, the airline signed the Circular Economy agreement of the Antwerp Management School in 2021. In 2023, Brussels Airlines welcomes three state-of-the-art Airbus A320neo allowing the airline to significantly lower its CO2- and noise-emissions on its medium-haul network. Next to that, the airline aims to operate its first flight using Sustainable Aviation fuel (SAF) by 2023.

As an ambassador of its country, Brussels Airlines brings the world to Belgium and the best of Belgium to the world, among others through collaborations with Belgian Star Chefs, Belgian culinary products and the  Belgian Icons, specially painted aircraft that honor a Belgian iconic person, team or event to promote Belgian culture worldwide.

More information on brusselsairlines.com 

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