Economy Privilege very well received by Brussels Airlines’ passengers

Economy Privilege very well received by Brussels Airlines’ passengers

Nearly two months after the introduction of Economy Privilege, Brussels Airlines looks back on a successful launch of its new long haul product. 

To celebrate the introduction of Economy Privilege, Brussels Airlines surprise-upgraded 20,000 of its long haul guests In July and August, to be able to enjoy the perks of this upgraded experience. The first reactions of the customers are very positive, and the bookings for the coming months look promising.

 

For €120 (and now temporarily even €99) Economy Privilege offers a larger seat pitch, double the seat recline, a glass of champagne, an amenity kit, and an overall upgraded experience on all Brussels Airlines long haul flights. Economy Privilege is offered as a seating option and the upgrade is available for every type of Economy Class ticket, no matter the fare.

 

NOTE: Initially launched as Economy Plus, the product’s name was changed to Economy Privilege, as customer’s feedback made clear that there was confusion with other airlines who offer a different product (read: separate cabin compartment) with a similar name. This could create wrong expectations, and as Brussels Airlines wants to really differentiate its new travel class, the company decided on renaming it Economy Privilege.

 

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About Brussels Airlines

Brussels Airlines is the home carrier of Belgium and one of the four network airlines of the Lufthansa Group. It connects the European capital from Brussels Airport with over 85 destinations, 17 of which are in Sub Saharan Africa. The company employs 3,200 people and operates 40 aircraft.

Brussels Airlines aims to emit 50% less CO2 by 2030 compared to 2019 and plans to be carbon neutral by 2050. The airline is participating in the Stargate Project led by Brussels Airport and is therefore part of the testing ground for sustainable aviation at its home base. In addition, the airline signed the Circular Economy agreement of the Antwerp Management School in 2021. In 2023, Brussels Airlines welcomes three state-of-the-art Airbus A320neo allowing the airline to significantly lower its CO2- and noise-emissions on its medium-haul network. Next to that, the airline aims to operate its first flight using Sustainable Aviation fuel (SAF) by 2023.

As an ambassador of its country, Brussels Airlines brings the world to Belgium and the best of Belgium to the world, among others through collaborations with Belgian Star Chefs, Belgian culinary products and the  Belgian Icons, specially painted aircraft that honor a Belgian iconic person, team or event to promote Belgian culture worldwide.

More information on brusselsairlines.com 


About Star Alliance

The Star Alliance network was established in 1997 as the first truly global airline alliance, based on a customer value proposition of global reach, worldwide recognition and seamless service. Since inception, it has offered the largest and most comprehensive airline network, with a focus on improving customer experience across the Alliance journey.

Overall, the Star Alliance network currently offers more than 10,000 daily flights to almost 1,200 airports in 184 countries.

More information on staralliance.com

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