Brussels Airlines brings more than 10,000 festivalgoers to magical Tomorrowland

102 nationalities on board 125 flights

Brussels, July 19th 2023 - Next Friday, Tomorrowland will once again bring the world together in Boom, Antwerp. And as is tradition, it is doing so in collaboration with Brussels Airlines. From July 19th, 125 flights will depart from 57 different airports to Brussels Airport. Brussels Airlines will bring over 10,000 partygoers, with a Global Journey package, to the world's best music festival.

Tomorrowland is now in its 17th edition and promises to steal hearts all over the world again this summer with top DJ sets, magical surprises and fairytale décor. No less than 400,000 festivalgoers from all over the world will be welcomed at the 'De Schorre' domain in Boom starting July 21st. The very first music lovers will already gather in Dreamville on July 20th. The theme this year is "Adscendo," which means that for two weekends the festival grounds will be transformed into "a magical place high on the horizon". Spread across 16 magnificent stages, more than 750 of the world's best artists in electronic music will make this an unforgettable edition.

Brussels Airlines brings the world to Belgium ​
​
Brussels Airlines is also contributing in making it a memorable experience. Over the past few months, it has sold more than 10,570 flight packages. Music lovers from all over the world are flying from 57 different airports to Belgium for the festival in the coming days, making a total of 125 Brussels Airlines flights.

On board, the five most common nationalities are Spanish (17.6%), Swiss (7.9%), British (4.3%), American (4%) and Norwegian (3.8%). Last year, that top five looked a little different: US (almost 12%), Germany (10.5%), Spain (over 7%), France and UK (both just over 6%).

Also this year, seven flights will be completely transformed into unique #TMLpartyflights. That means passengers can enjoy a first live DJ set at 10 kilometers altitude. On the very first Partyflight on July 19th, Belgian DJ Maori played his set. On board were passengers from 11 different countries, including enthusiastic Americans, Australians, Brazilians, Chileans and partygoers from Thailand and Hong Kong. To get into the mood, they were treated to the first of eleven gate parties in Ibiza.

The Partyflights will be operated by Amare, Brussels Airlines' Airbus A320 dedicated to Tomorrowland. It is already the fifth time that Amare is flying music lovers from all over the world to the festival. Painted on the outside with a beautiful eagle, the aircraft also brings the Tomorrowland vibe to life on the inside, amongst others thanks to extra mood lighting.
​The magical bird will not only be seen in the sky, but also on the ground. In fact, the eagle is a character in the book "Adscendo" and will also come to life on the main stage on the festival grounds.

"We have been a proud partner of Tomorrowland for 11 years now, one of the most wonderful ambassadors of our country. We also fully support the message the festival promotes worldwide - 'Live Today. Love Tomorrow. Unite Forever'. We share that mission, to bring people from all over the world together. In 2012, we organized the first Partyflights. We also created the Global Journey packages that allow international travelers to combine the festival with both their hotel or camping stay and their transportation. In 2017, we presented Amare, the plane dedicated entirely to the festival. We are convinced that we will achieve many more great collaborations in the future."
​- Michel Moriaux, Head of Marketing, Brussels Airlines

Over 180 volunteers at work
​
To ensure that partyflight travelers enjoy a relaxing return trip, they can use a baggage drop-off point at the Dreamville campsite. Festivalgoers traveling back home by plane can check in their luggage already at the campground and won’t have to drag their bags and tents to the airport themselves. A Dreamville Service Desk is also organised, where travelers can get answers to all their questions.

As it has become tradition, Brussels Airlines invites everyone to take a free ride on "The Home of Amare" attraction on the festival grounds. From this Ferris wheel, music lovers will get a stunning view of the enchanting Tomorrowland ground.

"For months, dozens of colleagues have been working towards this moment. In addition, more than 180 Brussels Airlines volunteers will help ensure a unique and carefree Tomorrowland experience over the next two weeks. And we are quite proud of that. New this year is our collaboration with Ed People, a super popular content creator, who invites people on social media to show off their favorite dance moves." ​
​- Hind Hameurlaine, Strategic Partnerships & Business Development Manager, Brussels Airlines

Passengers will also be able to experience the unique Tomorrowland atmosphere at Brussels Airport. In the Connector, towards Pier A, the airport has made room for some fun DJ Booths. On Monday 24 July and Monday 31 July, several DJs will take turns playing sets there between 7 am and 7 pm.

More details are available in the infographic below.

 

Brussels Airlines & Tomorrowland 2023
Brussels Airlines & Tomorrowland 2023

 

Joëlle Neeb

Joëlle Neeb

For media requests only

 

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About Brussels Airlines

About Brussels Airlines

Brussels Airlines is Belgium's home carrier and one of the network airlines of the Lufthansa Group. From its hub at Brussels Airport, the airline connects Belgium and Europe with more than 90 destinations worldwide, including 18 destinations in Sub-Saharan Africa. The Belgian airline employs more than 3,500 people and operates a fleet of 46 aircraft.

Brussels Airlines is committed to reducing its environmental footprint and works together with Lufthansa Group on a range of initiatives. The airline participates in the Stargate project led by Brussels Airport, signed the Circular Economy agreement of Antwerp Management School, and was the first airline to - early 2023 - transport Sustainable Aviation Fuel (SAF) through the CEPS pipeline to Brussels Airport. Between November 2023 and June 2026, Brussels Airlines has welcomed eight brand-new Airbus A320neo aircraft, significantly reducing fuel consumption, CO₂ emissions and noise levels across its European network.

As an ambassador for its country, Brussels Airlines brings the world to Belgium and the best of Belgium to the world. The airline showcases Belgian culture through collaborations with Belgian Star Chefs, the promotion of Belgian products on board, and its Belgian Icons aircraft, which celebrate unique elements of Belgium's culture and heritage.

More information on brusselsairlines.com 


About Star Alliance

Established in 1997 as the first truly global airline alliance, the Star Alliance network was founded on a customer value proposition of global reach, worldwide recognition, and seamless service. Since its inception, it has offered the largest and most comprehensive airline network, with a strong emphasis on enhancing the customer experience throughout the entire Alliance journey.

Overall, the Star Alliance network currently offers almost 18,000 daily flights to over 1,160 airports in more than 190 countries.

Star Alliance Press Office: +65 8729 6691; mediarelations@staralliance.com
More information on staralliance.com

Contact

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+32 2 723 89 90

press@brusselsairlines.com

www.brusselsairlines.com