Brussels Airlines kicks off its Premium Economy sales on long haul flights

In February Brussels Airlines announced a new travel experience on board of its long-haul aircraft. With a completely new Business Class, Premium Economy and Economy Class the airline wants to recreate a boutique hotel feel at 30,000 feet. The first aircraft retrofitted with the new onboard experience has entered the fleet on 29 April, and the sales of the new Premium Economy Class has been opened for travel as of 1st of August.

With the introduction of its new long-haul travel experience, Brussels Airlines launches a brand new cabin. Premium Economy aims at catering for the needs of long haul customers who require superior travel comfort, without paying the price of a Business Class seat.

The new Premium Economy cabin is completely separated from the other classes, creating a quiet and relaxed environment with soft purple and blue colours. With only 21 seats, tranquility is one of the key features of the Premium Economy cabin. A premium seat with increased private space, comfortable cushioning and an expanded armrest allow to travel undisturbed. A 38” seat pitch (23% more legroom compared to Economy Class), a wider seat with a bigger headrest and a generous 40° seat recline allow for a relaxing sleep. Its warm and joyful design is a signature of the Brussels Airlines brand. The 13.3” HD screen is one of the largest HD Premium Economy screens in Europe. On top of that, a large table includes AC & USB power plugs so guests can stay productive throughout their flight.

As Premium Economy is an entirely new product for Brussels Airlines, the airline starts operating the new class as from the moment when 5 aircraft have been retrofitted, to ensure the availability of the cabin to its customers. Ticket sales for the Premium Economy Class has started for travel as of 1st of August 2019, first on its three North Atlantic routes, later this year also gradually on the African network. Until that time, Economy Class customers who are lucky enough to travel on a retrofitted aircraft have the chance to upgrade their ticket for only €90 and try out the brand new Premium Economy seat in premiere.

 

More information on brusselsairlines.com/premiumeconomy

 

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About Brussels Airlines

Brussels Airlines is the home carrier of Belgium and one of the four network airlines of the Lufthansa Group. It connects the European capital from Brussels Airport with over 90 destinations, 18 of which are in Sub Saharan Africa. The company employs more than 3,500 people and operates 44 aircraft.

Brussels Airlines aims to emit 50% less CO2 by 2030 compared to 2019 and plans to be carbon neutral by 2050. The airline is participating in the Stargate Project led by Brussels Airport and is therefore part of the testing ground for sustainable aviation at its home base. In addition, the airline signed the Circular Economy agreement of the Antwerp Management School in 2021. The airline was the first to transport Sustainable Aviation Fuel (SAF) through the CEPS-pipeline connecting Brussels Airport early 2023. By end 2024, Brussels Airlines will have welcomed five state-of-the-art Airbus A320neo allowing the airline to significantly lower its CO2- and noise-emissions on its medium-haul network.

As an ambassador of its country, Brussels Airlines brings the world to Belgium and the best of Belgium to the world, among others through collaborations with Belgian Star Chefs, Belgian culinary products and the Belgian Icons, specially painted aircraft that honour a Belgian iconic person, team or event to promote Belgian culture worldwide.

More information on brusselsairlines.com 


About Star Alliance

Established in 1997 as the first truly global airline alliance, the Star Alliance network was founded on a customer value proposition of global reach, worldwide recognition, and seamless service. Since its inception, it has offered the largest and most comprehensive airline network, with a strong emphasis on enhancing the customer experience throughout the entire Alliance journey.

Overall, the Star Alliance network currently offers more than 17,500 daily flights to over 1,150 airports in almost 190 countries.

Star Alliance Press Office: +65 8729 6691; mediarelations@staralliance.com
More information on staralliance.com

Contact

b.house Zone General Aviation - Airport Building 26 1831 Diegem

+32 2 723 89 90

press@brusselsairlines.com

www.brusselsairlines.com