THE LOFT by Brussels Airlines receives prestigious award before it closes for an extensive make-over

For the 7th consecutive year, THE LOFT is crowned “Europe’s Leading Airline Lounge”

Brussels, October 23, 2025 – At the World Travel Awards in Cagliari, Sardegna, THE LOFT by Brussels Airlines and Lexus was named “Leading Airline Lounge” in Europe. It’s for the 7th time in a row that this lounge receives the prestigious award, shortly before it will close - for an extensive renewal.

THE LOFT opened its doors in 2014. With a total surface of 1,240m2 it offered back then a seat capacity for up to 300 guests. In the first four years, THE LOFT welcomed over 1,500 passengers on a daily base.

In 2018, Brussels Airlines teamed up with Lexus to create an inspiring space with the highest standards in hospitality. The lounge was enlarged with 800m² to welcome up to 500 guests, including an open space showcasing objects from the Lexus design awards, letting guests discover the brand’s luxury lifestyle.

The new lounge was an immediate success: in 2019 THE LOFT by Brussels Airlines and Lexus was crowned “Europe’s Leading Airlines Lounge” at the World Travel Awards. From then onwards, the lounge could conquer the award each and every year.

Extensive make-over

THE LOFT by Brussels Airlines and Lexus will close its doors on January 1, 2026. The 2,040m² will be fully reimagined to offer premium travellers an even more prestigious lounge in the future. The new lounge is expected to open its doors in the course of late Summer 2026.

“THE LOFT has put Brussels Airlines on the map as a premium carrier and a force to be reckoned with. This lounge has been recognized seven times as Europe’s Leading Airline Lounge because we never took the award for granted. Over the years, we have consistently worked to ensure that we remain at the top. Today, however, we have reached a moment where were ready to take the next step into offering the highest standards of Belgian hospitality: the time has come to say goodbye to THE LOFT in its current form and to create something entirely new from scratch.”
​- Yves Bernaerts, Lounge Manager, Brussels Airlines

The entire team of Brussels Airlines thanks Lexus for the years of unwavering support and teamwork on THE LOFT. Brussels Airlines also wishes to explicitly thank other partners in the lounge, like Neuhaus, Grohe, Rombouts, Aramark, and many more.

"For seven consecutive years, THE LOFT by Brussels Airlines & Lexus, has been recognized as a leader in European airline lounges. Lexus brought its spirit of Omotenashi and Experience Amazing to life, not only through its design, but by inspiring the lounge staff and transforming the space into a truly unique experience for passengers. We’re proud of the teams who naturally embraced and embodied Lexus values. This award is theirs! I wish our partner Brussels Airlines every success with their rejuvenated lounge. I’m sure it will continue to inspire and delight travellers.”
​- Dominique Bloch, THE LOFT Project Manager, Lexus Europe

More information on the renovation of THE LOFT and temporary solutions for premium passengers will follow soon.

Nico Cardone

Nico Cardone

For media requests only

 

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About Brussels Airlines

Brussels Airlines is the home carrier of Belgium and one of the four network airlines of the Lufthansa Group. It connects the European capital from Brussels Airport with over 90 destinations, 17 of which are in Sub Saharan Africa. The company employs more than 3,500 people and operates 46 aircraft.

Brussels Airlines aims to emit 50% less CO2 by 2030 compared to 2019 and plans to be carbon neutral by 2050. The airline is participating in the Stargate Project led by Brussels Airport and is therefore part of the testing ground for sustainable aviation at its home base. In addition, the airline signed the Circular Economy agreement of the Antwerp Management School in 2021. The airline was the first to transport Sustainable Aviation Fuel (SAF) through the CEPS-pipeline connecting Brussels Airport early 2023. Since end 2024, Brussels Airlines has welcomed five state-of-the-art Airbus A320neo allowing the airline to significantly lower its CO2- and noise-emissions on its medium-haul network.

As an ambassador of its country, Brussels Airlines brings the world to Belgium and the best of Belgium to the world, among others through collaborations with Belgian Star Chefs, Belgian culinary products and the Belgian Icons, specially painted aircraft that honour a Belgian iconic person, team or event to promote Belgian culture worldwide.

More information on brusselsairlines.com 


About Star Alliance

Established in 1997 as the first truly global airline alliance, the Star Alliance network was founded on a customer value proposition of global reach, worldwide recognition, and seamless service. Since its inception, it has offered the largest and most comprehensive airline network, with a strong emphasis on enhancing the customer experience throughout the entire Alliance journey.

Overall, the Star Alliance network currently offers almost 18,000 daily flights to over 1,160 airports in more than 190 countries.

Star Alliance Press Office: +65 8729 6691; mediarelations@staralliance.com
More information on staralliance.com

Contact

b.house Zone General Aviation - Airport Building 26 1831 Diegem

+32 2 723 89 90

press@brusselsairlines.com

www.brusselsairlines.com